{"product_id":"9781399832410","title":"New Rules of Negotiation : How to Shift Power and Get What Matters","description":"\u003cp\u003e\u003cb\u003eNegotiation isn't about being tough. It's about being clear, self-aware, and true to your values.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eEveryday negotiation has changed. It's no longer a skill reserved for the boardroom or the elite. In a world where our personal and professional lives are increasingly intertwined, everyone is negotiating - at work with managers, clients, teams, and vendors, and at home with family or friends, and even with ourselves.\u003c\/p\u003e\u003cp\u003eBut when the stakes are personal, negotiation often feels vulnerable, emotional, and overwhelming. Traditional advice to remain detached, use data-driven arguments and hardball tactics no longer reflects how humans actually make decisions.\u003c\/p\u003e\u003cp\u003eThe new rules of negotiation are people-centered, emotionally aware and values-driven. Drawing on twenty years experience as employment attorney, Kristen Prinz uses real-life cases and a practical framework to help you:\u003c\/p\u003e\u003cp\u003e\u003cb\u003eDefine what truly matters\u003c\/b\u003e and separate what you want from what others expect\u003cbr\u003e\u003cb\u003eUnderstand your motivations, fears, and emotional triggers\u003c\/b\u003e so they stop steering the negotiation.\u003cbr\u003e\u003cb\u003eRecognize the hidden motivations of others a\u003c\/b\u003end use them to create influence.\u003cbr\u003e\u003cb\u003eHarness your natural strengths\u003c\/b\u003e, whether quiet, emotional, assertive, analytical, or anything in between.\u003cbr\u003e\u003cb\u003eAdapt your strategy\u003c\/b\u003e using timing, communication, mindset shifts, and people-focused preparation.\u003cbr\u003e\u003cb\u003eTransform your internal voice\u003c\/b\u003e from a critic into a coach so you can advocate for what you want and deserve.\u003cbr\u003e\u003cbr\u003e\u003ci\u003eNew Rules of Negotiation\u003c\/i\u003e offers a modern, compassionate roadmap to negotiating with confidence, so you can get what truly matters most to you.\u003c\/p\u003e","brand":"Rye Books","offers":[{"title":"Default Title","offer_id":55732382892408,"sku":"9781399832410","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0064\/1368\/0730\/files\/9781399832410.jpg?v=1794284612","url":"https:\/\/ryebooks.co.uk\/products\/9781399832410","provider":"Rye Books","version":"1.0","type":"link"}