{"product_id":"9781292458632","title":"Selling Today: Partnering to Create Value, Global Edition","description":"\u003cp\u003eSelling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of \"learn by doing\" materials of any personal selling text, Selling Today offers a wealth of tools to help you develop an ethical, customer-centered mindset.    With new discussions, scenarios and videos, the 15th Edition prepares you to succeed as a member of a new generation of sales professionals.    �\u003c\/p\u003e","brand":"Rye Books","offers":[{"title":"Default Title","offer_id":45461195587805,"sku":"9781292458632","price":74.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0064\/1368\/0730\/files\/9781292458632.jpg?v=1720025422","url":"https:\/\/ryebooks.co.uk\/products\/9781292458632","provider":"Rye Books","version":"1.0","type":"link"}